The podcasts I watch usually get between 20,000 and 100,000 views.
The live audience was so small on a podcast I watched last week that the host opened with the question I wrote in the box to Scott Ritter: If John Lennon were alive today what would he say about the war in Ukraine?
Scott gave a grimaced look and replied 'give peace a chance. Yeah, give peace a chance'. It was a good answer to my less than brilliant question.
The pleasure I have received watching Scott Ritter's podcasts is immeasurable.
Here is a man who is brave, extremely knowledgeable, amazingly relatable and thoroughly decent.
And yet only the same 20,000-100,000 individuals tune in.
Ditto for Jeffrey Sachs who was the first to say the US bombed Nordstream.
So while these greats provide exactly the kind of information the New York Times does not, their relatively miniscule number of views means impact is limited.
Clearly independent media has the ammunition. What independent media does not have are the precision guided rocket launching systems.
Just look at Seymour Hersh.
The guy unloads the story of the century about the US terrorist attack on Germany and Russia's infrastructure yet this bombshell gets almost zero coverage.
Here's an idea:
Some one should launch a channel that features all the greats and up and comers too.
If all these writers and thinkers were featured on one channel subscribers would go through the roof.
Maybe then Scott Ritter, Jeffrey Sachs and Seymour Hersh would start getting the 5,000,000-10,000,000 hits they deserve.
The New York Times might even run a story or two.